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IBÁÑEZ CAAMAÑO, MARÍA JOSÉ
Preferred name
IBÁÑEZ CAAMAÑO, MARÍA JOSÉ
Main Affiliation
Email
maribanezc@udd.cl
ORCID
0000-0002-5221-1569
Scopus Author ID
57222596603
14 results
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Item type:Publication, Women’s Participation in Top Management Business Positions and the Internationalization Process. Evidence for Chilean CompaniesIn recent times, women have been increasing their participation in company management positions, occupying positions on the board of directors, and making strategic decisions with a view to the international expansion of the firms. However, the evidence of the participation of women in the processes of internationalization of companies is not conclusive or adequate for emerging economies, such as those in Latin America. Based on this premise, we conducted this research using data from 1,246 firms included in the Fifth Longitudinal Survey of Chilean Companies. These companies are categorized into four industries: 98 in extractive, 149 in manufacturing, 285 in Commercial, and 714 in services. A Tobit regression model to estimate the influence of the presence of women in senior management and gender diversity on boards on the export intensity of the company. The main findings show that women in the position of CEO and a higher percentage of women on boards of directors do not affect the export intensity of the company. They also show that the relationship between foreign ownership and export intensity was positive and, finally, that export intensity did not depend on gender diversity in high-level administrative positions. An important limitation of this research is not having a data panel for each company to estimate their evolution over time thus, as well as information related to compensation contracts for management teams. For future research, we are interested in studying the effect of ownership on the internationalization process.</jats:p>1 - Some of the metrics are blocked by yourconsent settings
Item type:Publication, Social entrepreneurship review: a gap in the Latin American context(2021)<jats:sec> <jats:title content-type="abstract-subheading">Purpose</jats:title> <jats:p>Social entrepreneurship (SE) has been a field of research that has interested researchers for over 30 years. However, there is no consensus on the concept of SE, and research in this field moves in several directions. The purpose of this study is to summarize the definitions of SE, propose a unified definition of SE and describe the state-of-the-art of SE in the Latin American context.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Design/methodology/approach</jats:title> <jats:p>This study carries out a literature review on SE from 2010 to 2020 to explore the main topics in the SE field, searching, reviewing and selecting the most representative articles published.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Findings</jats:title> <jats:p>The findings of this study suggest agreements and disagreements in the main topics of SE and reveal a significant gap in the SE research in the Latin American scenario.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Originality/value</jats:title> <jats:p>This study contributes to the future growth of SE literature under a common umbrella that allows for more and better knowledge in this field and proposes a novel research agenda for the SE field in Latin America.</jats:p> </jats:sec>Scopus© Citations 9 1 - Some of the metrics are blocked by yourconsent settings
Item type:Publication, Scopus© Citations 6 3 - Some of the metrics are blocked by yourconsent settings
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Item type:Publication, Is this a family business? Effectiveness of implementing family businesses branding strategies on a radio platform(2023) ;Manuel Alonso‐Dos‐Santos ;Orlando Llanos‐Contreras; Pablo Farias‐Nazel3Scopus© Citations 1 - Some of the metrics are blocked by yourconsent settings
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Item type:Publication, Scopus© Citations 8 1 - Some of the metrics are blocked by yourconsent settings
Item type:Publication, Transmission of family identity and consumer response: do consumers recognize family firms?(2021); ;Manuel Alonso Dos SantosOrlando Llanos-Contreras<jats:sec><jats:title content-type="abstract-subheading">Purpose</jats:title><jats:p>Communicating the identity of a family business generates positive results in consumer response. The paper aims to understanding how the efficient transmission of family identity can influence consumer behavior is essential for designing family firms' marketing communication strategies.</jats:p></jats:sec><jats:sec><jats:title content-type="abstract-subheading">Design/methodology/approach</jats:title><jats:p>An experimental study based on the eye-tracking technique was designed to determine how attention to (familiar vs non-familiar) visual stimuli on a website influences consumer recognition of a family firm status and how it influences consumer behavior. A sample of 212 individuals was exposed to (simulated) websites of family and non-family firms in the hospitality industry to capture information about their eye movements and measure visual attention to specific stimuli that communicated family identity.</jats:p></jats:sec><jats:sec><jats:title content-type="abstract-subheading">Findings</jats:title><jats:p>Visual attention has a direct and positive influence on recognizing family firm's identity (FFI). Through FFI, visual attention has an indirect positive effect on trust in the company and attitude toward the brand (BraAtt). Trust in a firm positively affects purchase intention (PurInt).</jats:p></jats:sec><jats:sec><jats:title content-type="abstract-subheading">Originality/value</jats:title><jats:p>It is known that consumers can perceive a FFI; however, there is no study on the sensory mechanisms operating in consumers' perceptions of family identity. The study contributes to understanding how consumers can perceive a FFI. This study proposes a novel method for evaluating consumer responses by transmitting family business identity on digital platforms.</jats:p></jats:sec>7Scopus© Citations 6