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Author: search.filters.author.Fernando LeivaHas files: No

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    Item type:Publication,
    HMSolution and the search for product-market fit
    (2020)
    Fernando Leiva
    ;
    Katherina Kuschel
    <jats:sec> <jats:title content-type="abstract-subheading">Learning outcomes</jats:title> <jats:p>The learning outcomes are as follows: business model pivot, minimum viable product, strategic alliances, return on equity and burn-rate.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Case overview/synopsis</jats:title> <jats:p>HMSolution’s (HM’s) mission is removing arsenic from drinking water. The case tells how HMS pivoted its business model between 2014 and 2015 and its challenge when faced with several growth opportunities. The first possible partner company proposed adopting HMS’s technology through either an alliance or outsourcing. The second company wanted to acquire HMS. However, Margaret – the founder and CEO – managed to find a third option in the form of an important sanitation sewage treatment company in Chile with international presence, with which she could reach a wider territory in her country of origin, as well as in other countries where that company had a presence. This case study presents Margaret’s dilemma of deciding the best course to follow and finding the best fit for her product and the needs of the market.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Complexity academic level</jats:title> <jats:p>The instructor can adapt the requirements and depth of the topics addressed, ranging from an undergraduate audience to an executive training audience. Undergraduate courses, namely, entrepreneurship, business creation, administration and strategy. For students of business careers, administration, commercial engineering, industrial civil engineering and industrial engineering. Continuous training, namely, entrepreneurship, business creation, administration and strategy.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Supplementary materials</jats:title> <jats:p>Teaching Notes are available for educators only.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Subject code</jats:title> <jats:p>CSS 3: Entrepreneurship.</jats:p> </jats:sec>
      24Scopus© Citations 1
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    Item type:Publication,
    HMSolution en búsqueda del “Product-Market fit”
    (2020)
    Katherina Kuschel
    ;
    Fernando Leiva
    <jats:sec><jats:title content-type="abstract-subheading">Learning outcomes</jats:title> <jats:p>Pivotear, Producto Mínimo Viable, Alianzas estratégicas, ROE, Burn-rate</jats:p> </jats:sec> <jats:sec><jats:title content-type="abstract-subheading">Case overview/synopsis</jats:title> <jats:p>HMSolution tiene la misión de remover el arsénico del agua potable. El caso cuenta cómo HMS ha pivoteado su modelo de negocio durante 2014 y 2015 y, el desafío que presenta varias alternativas de crecimiento. La primera empresa propone adoptar su tecnología como alianza u outsourcing y la segunda empresa desea adquirir HMSolution. Sin embargo, Margaret, la fundadora, maneja una tercera opción con una importante empresa sanitaria de tratamiento de aguas servidas en Chile con presencia internacional, con la que podría alcanzar un territorio más amplio en su país de origen y otros países donde ese grupo está presente. El caso propone el dilema de Margaret para determinar el mejor curso a seguir y encontrar el mejor ajuste de su producto con las necesidades del mercado.</jats:p> </jats:sec> <jats:sec><jats:title content-type="abstract-subheading">Complexity Academic Level</jats:title> <jats:p>Nivel de pregrado y formación contínua en Curso de Emprendimiento y Curso de Administración y Estrategia.</jats:p> </jats:sec> <jats:sec><jats:title content-type="abstract-subheading">Supplementary materials</jats:title> <jats:p>Teaching Notes are available for educators only.</jats:p> </jats:sec> <jats:sec><jats:title content-type="abstract-subheading">Subject code</jats:title> <jats:p>CSS 3: Entrepreneurship.</jats:p> </jats:sec>
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